By Joe Nicholson
In a rough year for the charity sector, legacy fundraising remained stable – and interest in leaving a legacy was higher than ever. So if you’re not investing properly in gifts in Wills, it’s time to start.
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We’re looking for exciting freelance copywriters to join our roster. You’d be working with us on campaigns for some of the UK’s best-loved charities, most prestigious universities and largest membership bodies.
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By Joe Nicholson
Shocking, isn’t it? Disbelief, outrage, disgust. They get people talking. And in the age of social media, we’re encouraged to feel this way more than ever – a sinister reality laid bare by Jaron Lanier, the reformed Silicon Valley developer, in his bestselling Ten Arguments For Deleting Your Social Media Accounts Right Now.
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By Joe Nicholson
It’s Pride! But the fight for equality is far from over. So hold the themed sandwiches and pinkwashing – it’s time for agencies to do better by LGBT+ people. We're leading by example with our Pride Pledge.
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By Joe Nicholson
Ever wondered how to make a DM campaign really stand out? Look no further – here’s five of our failsafe copy hacks which transform the driest of DMs into appeals that move your supporters to donate.
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