Coronavirus - how we’re sharing ideas to help you adaptBy Ian Boardman
It’s been a strange couple of weeks, hasn’t it?
It’s nine days now since we locked up our studio at 35 Charles Square. We’re missing it like mad. But we’re also learning a lot, very fast.
Like you, we’ve been discovering the dubious joys of Google Chat, GoToMeeting, Skype for Business and Zoom.
And we’ve spent a lot of time speaking with you, too: keeping projects ticking over, kicking off some new ones, and finding out how Coronavirus is affecting you, and the sectors you work in.
We’re determined to keep those conversations going – and help you solve some of the challenges you’re sharing. So if you’ve got any questions or concerns, please don’t hesitate to get in touch – we’re always here to chat!
The value of sharing
We’ve noticed that so many organisations are facing up to similar challenges right now.
To help you overcome them, we’re going to be launching a new series of content on our blog.
We’ll start with simple, practical tips to make your on and offline comms work harder, and ideas to help you tell powerful stories with limited content.
So on Tuesday, we’ll be sharing ideas on how to make sure fundraising appeals work with audiences used to offline giving during a lockdown. And in the coming weeks, we’ll be talking much more about how Legacy teams can keep on connecting with their audiences.
Coronavirus is necessitating a mass global behavioural shift – the brands that can help their audiences adapt to this new world will be the ones that thrive.
Patterns are already starting to emerge. We’ll be sharing our insight on how your brands use these trends to innovate, adapt – and keep on making the world a better place.
We’ll also keep sharing the stuff that inspires and provokes us – as well as the stuff that makes us smile. We’d love you to do the same.
We know that this is a challenging time for so many of you. But we also know that there are opportunities to change the way we do things – and to tell some stories that need to be heard.
So please, keep sharing your questions. We’ll do everything we can to help you find the answers.
Ian, Ben, Al, Phil and the Consider team.
Ian BoardmanCo-founder & Client Strategy Director
It’s co-founder Ian's vision and creative focus that's driven us forward over the last decade-and-a-half. He likes to get to grips with strategic projects, joining the dots between insight and creative. He's often found in deep conversation with our clients, helping to solve their problems. Read Ian's latest insights on our blog.